11 Signs Of A Communal Narcissist Who Tricks Everyone Except The People Closest To Them

They act like saints in public, but their inner circle knows the truth.

Written on Jul 01, 2025

signs of a communal narcissist who tricks everyone except the people closest to them bodnar.photo | Shutterstock
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Communal narcissists often present themselves as caring, selfless, and deeply invested in helping others. They skillfully cultivate an image of generosity and moral superiority, convincing most people that their intentions are pure but their actions are driven by self-preservation. Unlike traditional narcissists who flaunt their grandiosity openly, communal narcissists hide their self-centered motives behind acts of kindness.

This makes it more difficult for outsiders to see the manipulative patterns beneath the surface. Family members, close friends, or intimate partners tend to experience the darker side of communal narcissism that contradicts the public image. Recognizing the signs of this subtle yet harmful behavior can be challenging, but it's crucial for protecting oneself from emotional harm.

Here are 11 signs of a communal narcissist who tricks everyone except the people closest to them:

1. They constantly brag about how helpful they are

a woman overhears her narcissistic male friend brag about helping others Nicoleta Ionescu | Shutterstock

A communal narcissist often presents themselves as a selfless helper, constantly boasting about their generosity and the good deeds that they do for others. They thrive on being seen as caring, using these acts to gain admiration and validation from the wider community. However, their need for recognition is less about genuine kindness and more about feeding their ego.

Despite their public persona, those closest to a communal narcissist often see a very different side. This duality allows communal narcissists to trick most people into admiring them while keeping their inner circle in a constant state of doubt and emotional turmoil. They'll go as far as to brag about how they help others, but leave out the part that the only reason they did it was because they got something out of it. 

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2. They weaponize kindness to manipulate people

a woman guilt trips her husband into not going out and leaving her DimaBerlin | Shutterstock

What makes communal narcissists particularly deceptive is their ability to fool everyone except those closest to them. Communal narcissists believe they're incredibly helpful, even when others don't see it that way. Their acts of kindness are performative, designed to build a reputation that masks their true intentions.

These insiders witness the narcissist's need for validation and the subtle ways they exploit relationships to boost their egos. They used their altruistic tendencies as a social weapon against others. Their generosity often comes with strings attached, making others feel indebted or guilty if they don't reciprocate the admiration. 

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3. They play the victim to get sympathy

a woman notices her narcissistic friend is always playing the martyr role Motortion Films | Shutterstock

They often play the martyr role, exaggerating their sacrifices to gain praise and sympathy. These individuals thrive on playing the victim when they need to manipulate others. While they trick most people around them into believing they are genuinely kind, those closest to them usually see through the facade and experience the emotional toll of their manipulative behavior.

The people nearest to a communal narcissist can often feel drained and unappreciated despite the narcissist's grand claims of sacrifice. Their need for validation is insatiable, and they seek out compliments or guilt others into acknowledging them. They do this all while ignoring the real needs and feelings of those around them.

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4. They want credit for being empathetic, but don't actually show real empathy

a couples therapist notices that the narcissistic wife lacks empathy towards her husband and other people Prostock-studio | Shutterstock

Communal narcissists crave praise for empathy but cannot genuinely give it back. They will use praise in place of genuine affection, which builds insecurity and dependence on others. While they may convince most people of their benevolence, those closest to them see through their manipulative tactics.

Loved ones might notice a lack of real emotional connection, manipulation, or self-centeredness hidden behind their acts of kindness. This disconnect creates a confusing dynamic where outsiders admire the narcissist's apparent generosity, while insiders experience the emotional toll of their insincerity. The only way to protect themselves is not to trust what the narcissist says or does.

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5. They need to be seen as the most giving person in the room

a narcissistic woman berates another woman for giving a better present at a party fizkes | Shutterstock

Narcissists, in general, don't like it when other people outshine them, especially when they are pretending to be nice to others. They often go out of their way to be seen as the most giving person in the room, so long as there's an audience to witness their selflessness. When you stand in their way, they may become violent or aggressive with you.

This contradiction is precisely what makes them so hard to expose and why their closest relationships are filled with resentment. This is all transactional on their part because they expect a favor from the individuals to whom they give gifts. They would rather look good than be good.  

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6. They expect loyalty in return for their 'goodness'.

a narcissistic woman demands loyalty before she is nice to her Antonio Guillem | Shutterstock

Communal narcissists will often demand loyalty as a reward for their kindness. These transactional interactions usually come with invisible strings attached, serving as emotional currency to manipulate or dominate others. They demand loyalty not out of love, but as a form of repayment for the image they've built and the approval that they crave.  

They may have learned this type of behavior from their household, growing up with a narcissistic parent themselves. Communal narcissism is moderately heritable, with genes explaining 25% of its variance. Despite this, they will never change unless they want to. 

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7. They treat strangers better than the people who actually love them

a daughter notices her narcissistic father treats strangers better than her New Africa | Shutterstock

Treating strangers better than those who are supposed to be the closest to them is as natural for the narcissist as breathing air. They do this to manipulate others so that when you tell them, people will think that you are making up rumors about them. It's a way of trying to control you and others so that they can maintain their persona of being good. 

For instance, a narcissistic parent will treat others better than their loved ones. To casual acquaintances and strangers, they may appear as paragons of kindness. Those closest to a communal narcissist may see a very different person. They may bully or intimidate those closest to them, viewing these relationships as a means to control rather than as bonds that require nurturing. 

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8. They get defensive or angry when their motives are questioned

a narcissistic woman becomes hostile towards her boyfriend when he questioned her goodness Motortion Films | Shutterstock

Narcissists will become hostile when their goodness comes into question. Many communal narcissists consider themselves highly helpful, yet peers described them as aggressive. They cannot tolerate challenges to their image and may punish those who don't reinforce their narrative.

They will use any means to get back at you should you figure them out. What makes them challenging to detect is the convincing nature of their public persona. Friends, coworkers, and acquaintances may defend them vehemently, unable to imagine they could behave cruelly or selfishly.

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9. They obsess over their public image

a narcissistic man masks his public image for different reasons Elnur | Shutterstock

The narcissist works hard to cultivate a glowing public image, but it's difficult for others to believe the negative traits seen in private. Unlike typical narcissists who might flaunt power or status, communal narcissists hide behind a mask of virtue, making it harder to call out their behavior. However, behind closed doors, the mask often slips.

They are skilled at reading what others want to see and mirroring those expectations. They carefully manage their reputation through calculated acts of service, storytelling, and social positioning. This image-building isn't about genuine compassion; it's about control.

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10. They use helping roles to gain power

a woman exploits her friend by helping her out but really just wants access to her other friends PeopleImages.com - Yuri A | Shutterstock

Narcissists love to exploit helping roles for status and power. For example, friends who only hang out with you for your connections. They will come to your aid only to get information to use against you. Communal narcissists overestimate their helpfulness because much of it is self-serving.

They may use kindness as a means of leverage, often reminding others of their good deeds to guilt-trip or control them. They will seek out leadership roles in charitable social spaces to dominate and control others. This manipulation makes it difficult for others to call out their behavior, as doing so can appear to be criticizing someone who seems so reasonable and credible.

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11. The people closest to them feel like they're walking on eggshells

a narcissistic woman causes her friends to walk on eggshells around her Stock Unit | Shutterstock

Those in the narcissist's inner circle aren't treated any better than those closest to them. Yes, they cultivate a fake persona, but that performance is strictly for strangers. In larger group settings, they may instigate unnecessary drama between group members to turn them against someone they dislike.  

Over time, the emotional toll on those closest to them becomes significant. They watch them get away with bad behavior with little to no repercussions. The glowing public image versus the private reality is what makes communal narcissists so difficult to expose and so damaging to their inner circle. 

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Sylvia Ojeda is an author who has over a decade of experience writing novels and screenplays. She covers topics such as self-help, relationships, culture, and human interest.

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