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Maintain that platinum blonde!
By Aly Walansky — Written on Nov 04, 2021
We all want to maintain that pale, blonde, silky hair for as long as possible. And if we can do so right from home, that’s even better.
There are lots of different shades of blonde, but if you are going for a natural-looking blonde, you'll need a toner.
A toner is used to tone any unwanted color in your hair into a cooler shade. Therefore, if you have any brassy yellows, with a toner you can lighten those into a cool platinum color.
The best toner for blonde hair is one that removes the yellow but also keeps it feeling and looking natural. If you are using bleach to get that color, you’ll also need a product that hydrates and cares for your hair.
When you're using a toner, you want to let it sit for a bit, depending on how brassy or yellow your hair is. If you want your hair to look really white and platinum blonde, the longer you leave the toner in your hair, the better.
The reason why most toners or shampoos are purple is that, on the color wheel, purple's opposite color is yellow, which means it counteracts any yellow to make it more platinum and brighter while neutralizing brassiness.
However, you should never leave a blonde purple shampoo or toner in your hair for too long or your hair could get damaged, dry out, or, worst-case scenario, turn your hair light purple, which is not what you want at all!
Read on for the best toners for blonde hair on the market, depending on your exact needs.
15 Best Toners for Blonde Hair
1. Overall Best Toner for Blonde Hair: IGK Mixed Feelings Leave-In Blonde Drops
This purple toner is the best salon-quality toner out there, and it's super-easy to use. All you need to do is add a few drops of this in your shampoo and your conditioner. No need to buy a totally separate purple shampoo or conditioner.
What's nice about this brand is that it actually gives you instructions on how many drops you need for your desired color, so you won't use too much or too little.
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2. Best Professional Toner for Blonde Hair: Kérastase Blond Absolu Cicaflash Conditioner
This toner is salon-quality, and the best thing about it is that it's so good for your hair you can use it every shower, as it gives more subtle but effective toning power.
It also includes hyaluronic acid, which will help make your hair look so shiny, and feel silky and soft.
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3. Best Purple Toner for Blonde Hair: BioSilk Color Therapy Cool Blonde Shampoo
This purple shampoo provides color protection to highlighted and lightened hair, helping to balance brassy tones, keeping blondes cooler than ever.
The sulfate-free formula also neutralizes and eliminates unwanted yellow tones from grey and white hair to maintain healthier, shinier, and more vibrant blonde color.
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4. Best Toner for Blonde Highlights on Brown Hair: Schwarzkopf Professional BlondMe Blonde Toning
This hair toner can be used on pre-lightened or natural base shades of 9 or lighter, and can also be used to enhance and neutralize tones.
The low-ammonia formula of BlondMe Blonde Toning allows for use directly after lightening or highlighting services.
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5. Best Toner for Honey Blonde Hair: Fudge Clean Blonde Violet-Toning Shampoo
This toner contains violet micro-pigments that instantly knock out brassy tones, while the Opti-PLEX™ technology reconstructs bonds throughout to give damaged hair a lifeline.
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6. Best Toner for Natural Blonde Hair: Manic Panic Virgin Snow Hair Toner Amplified
Manic Panic Semi-Permanent Toner is a violet-based toner, not a semi-permanent dye. For the whitest tint of platinum blonde, or to tone the yellow out of your hair before dyeing, Virgin Snow is an absolute must-have.
After applied to level 10 pre-lightened hair, the color will come out as white and unadulterated as freshly fallen snow.
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7. Best Toner for Ash Blonde Hair: Wella Colorcharm Permanent Liquid Hair Toner in T-18
Wella Colorcharm Toners are ideal to create pure double-process blonde hair color results. These toners remove the remaining "brass" for perfect blondes every time.
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8. Best Toner for Strawberry Blonde Hair: John Frieda Purple Sheer Blonde Color Renew Tone-Correcting Shampoo
This product neutralizes brassiness and unnatural tones in as few as three shampoos! The color-correcting technology and lavender extract revitalize and rebalance blonde tones, all while softening hair.
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9. Best Toner for a Budget: Garnier Hair Care Nutrisse Ultra Color Blonde Anti-Brass Toner
This is one of the best lowest-priced toners with effective results! It helps tone your hair into a cooler color, and acts as a hair mask at the same time from its botanical oils (black currant, olive, and avocado).
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10. Best Toner for Brassy Blonde Hair: SheaMoisture Strength and Color Care Masque in Purple Rice Water with Wild Orchid & Sweet Violet Extract
Color-treated hair can get damaged easily, and when you're trying to maintain blonde hair, it can be hard to keep it bright without toning. That's why this purple hair mask is great: it effectively tones your brassy curls into bright platinum.
The bonus is that it makes it way easier to comb through your hair than any other purple shampoo or mask.
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11. Best Toner for Platinum Blonde Hair: CHI Ionic Color Illuminate Conditioner in Platinum Blonde
This color-enhancing conditioner provides balanced color replenishment in between salon services. Its color depositing technology helps achieve lighter tones in one easy step and neutralizes brassiness.
It features a Silk Amino Complex that contains ceramic, amino acids, and silk to deeply penetrate the hair cuticle for ultimate color and moisture.
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12. Best Toner for Grey Blonde Hair: Brilliant Silver White Hair Toner
This toner is great for people with golden blonde hair to remove yellow brassy tones, but also add softness and shine. Being a water-based product, it will not dry or damage hair, and is easily removed in just 5-8 shampoos.
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13. Best Toner for Dark Blonde Hair: 'N Rage Bleach & Toner Kit
This is an all-in-one kit with a 2-step system that takes bleaching to the next level. The 10-minute formula helps to eliminate dullness, resulting in a brighter white.
It's perfect for those who have darker hair but want to go lighter — way lighter!
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14. Best Toner for Golden Blonde Hair: Davines Alchemic Golden Shampoo
When trying to achieve a golden blonde shade, the Alchemic Golden Shampoo maintains the clarity and tone of these hair colors. It also protects against the yellowing effects of sun exposure, while intensifying color.
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15. Most Popular Toner: Bold Uniq Purple Hair Mask
This hair mask is perfect if you want to keep an icy cool blonde and make it last! This mask is by far a favorite toner for women with brassy blonde hair.
What's great about it is that it's paraben- and sulfate-free, so it won't damage your hair, and it repairs your locks at the same time.
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Aly Walansky is a NY-based lifestyles writer who focuses on health, wellness, and relationships. Her work appears in dozens of digital and print publications regularly. Visit her on Twitter or email her.
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