Why Losing Weight Is Basically The WORST Idea Ever

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why losing weight doesn't work

If you're like millions who struggle right now with emotional eating, binge eating, and yo-yo dieting, first off, I want you to know that you're not alone!

But that fact probably doesn't bring you much comfort because you really don't want to stay in that camp, right?

Maybe you're like everyone else who tries hard to lose weight, stop the food obsessions, and end the struggle and your #1 thought is forever and always, "I want to lose weight".

Why? Because what you (and everyone else) have been taught is that "weight LOSS" is the way to go.

I've gotta "LOSE weight". 


Here's the No. 1 reason why losing weight is the worst idea ever.

I was out with my Pomeranian, Happy, on one of our daily walks and having a grand 'ole time.

I love our cardio walks together! We walk almost non-stop for 30 to 45 a minimum of 5 days a week and sometimes I even hop on Periscope at the same time to ask my live viewers for their biggest weight loss challenges. 

Since I coach clients to the end of their binge eating, emotional eating and self-sabotage, I'm interested to hear what my Periscope followers are battling with when it comes to living a healthy lifestyle without the struggle.

That day, I came back home from my walk with Happy and found that the ring I'd been wearing for about 3 years was gone. I'm quite sure I had it on before we left the house and when we returned I saw that I'd lost my ring. I loved that ring.

I'd bought it on one of my trips to Denver. It reminded me of the fabulous moments I'd spent out in Colorado with all of the time spent getting my NLP certifications over several weeks with the best NLP trainers on the planet.

Needless to say, I was pretty upset when I saw that my ring was gone. So guess what I did when I found that I'd lost my ring?

I headed right back out the door!

It was already dark outside, and it was a very hot summer night. But I grabbed a light and went out to retrace my steps.

When I didn't find my ring, I went out again the next day to retrace my steps, searching and searching for it.

I kept looking and looking and looking for my ring that I'd lost.

And that brings me to my point about losing weight...

Why losing weight is the WORST idea ever:

What have you ever lost in your life that you didn't keep trying to find after you lost it? If you're like everyone else on the planet, there's nothing in your life that you've ever lost that you didn't look for in hopes of finding it. Otherwise, you wouldn't say that it was lost!

So then ... why the heck do you want to LOSE weight? Is it because yo-yo dieting is fun? Do you want to lose weight so that you can gain back twice as much? I bet your answer to both of these questions is no. After all, who do you know wants to lose weight and then gain it all back? 

No one, right?

Unfortunately, yo-yo dieting is a common struggle my coaching clients have prior to working with me. 

But putting aside that millions struggle with yo-yo dieting, can you see that when you're stuck in the pattern that it's a perfect analogy for the constant search for lost weight? Just like I was constantly searching for my lost ring?

If it's lost, you are going to look for it!

Why losing weight Is NOT the result my weight loss coaching clients want (even though they think that's what they want in the beginning!):

Initially, my coaching clients hire me because they want to lose weight.

Even though they are very smart and successful women, they have never achieved lasting success with ending their binge eating, emotional eating, and yo-yo dieting on their own.

They hire me because they want to end all of their food and weight struggles so that they can easily live a healthy lifestyle, drop the fat, and keep it off.

But initially, they do think just like everyone else does — that losing weight is the solution they want. What they end up learning is that the BEST solution is to release the fat from their body.

You see, when you release something, you let it go. You don't go out looking for it in the middle of the night like I went out looking for my ring that I'd lost!

Releasing the fat permanently and without struggle is the best solution for the problem.

Losing weight is the average solution that most are still hoping for, but losing weight is not permanent.

Eventually, that weight always comes back, because either consciously or unconsciously, you go out looking for it (and you always find it, right back where it started...).

However, when you learn how to release it and let it go then you'll really be in the winner's circle.

When you easily release the fat from your body you don't go out looking for it in the middle of the night because it's not lost weight. Instead, it's the fat that you consciously choose to easily release because you're no longer fighting with emotional eating, binge eating, food addictions or self-sabotage.

You let the fat go and you don't miss it once the root of the problem is healed and the struggle that created the fat is released.

What would it feel like to release the fat for good?

How good would it feel if you could release the fat and let it go? For good?

What if you could say "bye-bye" to the fat, see it off, and never go out looking for it in the middle of the night because you never lost it, to begin with?

If you could release your binge eating, release your emotional eating, and fully get out of your own way, then does it make sense that nothing would stand in your way of releasing the fat? How would that feel?

The good news is that it is absolutely possible to achieve permanent weight loss.

My coaching clients do it all the time but do keep in mind that it's an inside out process. It's all about healing the root of the real problem instead of trying to attack it from the outside, which is what almost everyone is trying to do.

When the root of the problem is healed and released, then your behaviors will transform.

And then guess what happens? It becomes easy to live the healthy lifestyle that will allow the fat to drop off and stay off. It's quite amazing once you experience it for yourself.

What if you make the decision now that you'll never again lose weight because you certainly don't want to FIND it again later?

What if from now on, any fat you release from your body will be released for good? Isn't that a much better plan for permanent weight loss?


Since 2009 JoLynn has been coaching smart, successful women out of the pain and frustration of emotional eating, binge eating and food addiction, into the place where weight loss is struggle-free. Take a first step by learning more about the state of your mindset. Is your mindset Fit or Fat? Click here to find out now!