Photo: adweek
No more "cheating" by watching your favorite shows ahead of time!
By Christine Schoenwald — Written on Jul 11, 2016
The temptation is great. You're in the middle of watching a Netflix series with your significant other and you are having major issues waiting for the time when both of you can continue watching it together. If you jump ahead, they'll know that you were series-cheating on them, because let's face it, you're not that good of an actor and they'll know immediately.
You promised you'd wait until they were available, but it's at the good part and you need to find out if the main character got out of the major danger they were in. If you don't, you may explode in anticipation and frustration!
If you're like me, waiting for that perfect time when you and your partner can sit down and resume viewing can seem endless, especially if you aren't an especially patient person. You have to keep reminding yourself of how hurt they'll be if you skip ahead and how guilty you'll feel when you let it slip that the hero isn't really dead.
The problem of Netflix Adultery (where one person watches ahead in a show that the couple normally enjoys together) is a real one. But U.K. ice cream company Cornetto is has come up with a solution: a high-tech pair of series commitment rings for you and your bae to wear.
These rings will assist you both in loyalty and staying true to each other... in regards to TV-viewing, at least. Will you commit to being series faithful?
The rings were created to connect to streaming apps such as Netflix, Hulu and Amazon, and they use near field communications to block access to TV shows you and your partner watch together unless your partner is close by.
Here's how it works:
"Cornetto has always been about celebrating teen love in a fun, light-hearted way," Cornetto global brand director, Barbara Cavicchia, said. "We wanted to encourage teens to commit to watching their favorite TV series together — and thanks to Cornetto and NFC technology, we can end the despicable behavior of watching episodes of your favorite series without your partner."
Luckily, TV-watching, like ice cream-eating, is something all ages, not just teens, can do. It's something that's enhanced when you do it with someone you love.
According to their website, Cornetto is partnering with some of the top streaming services to make the commitment rings available to everyone. While the rings aren't available for purchase yet, they promise that when you register your email with them, they'll let you know where and when you'll be able to buy them.
In the meantime, you'll have to use all your courage to remain loyal to the TV series-watching schedule that you and your partner are on. It isn't easy to be series-faithful, but all relationships have their challenges and skipping ahead on Season 4 of Orange is the New Black isn't cool.
Here's a short video explaining about series commitment rings that's OK to watch alone.