Matchmaking Through History

Matchmaking Through History

A little trip back in time to see where this whole Matchmaking thing began...

We now know that a matchmaker is someone who brings two people together in the hopes of arranging a compatible long-term relationship or a marriage, but where did all of the idea of a matchmaker come from in the first place?! 
Long before the internet or online dating, matchmaking  was used across the world as a means to create marriages and partnerships. For all you history buffs out there, here is the inside scoop.

For centuries, a matchmaker served as the facilitator of what in essence was a business transaction of the highest magnitude.  The marriage that resulted was a pragmatic one meant to concentrate power and wealth, secure lineages, and consolidate properties. Marriages were especially important in dowry-based inheritance systems where women only inherited male wealth at the time of marriage, making parents particularly attentive to their daughters’ matches. 
We all remember the colorful, meddling “Yenta” in Joseph Stein’s Broadway play, Fiddler on the Roof.  First came marriage then—hopefully—came love.  Communities relied on experts to pair up their young: the wise, well respected Nokado in Japan, the Portador in Mexico, the Kalyn in Russia. In Medieval Catholic society, matchmaking was considered a function of the village priest, and in Orthodox Jewish communities, the Shadchan was and continues to be responsible for setting people up in marriage. 
In America during the mid eighteen hundreds, mail order brides became popular among pioneers heading west to settle on the open, untamed land.  These men needed hardy women prepared to work hard.  So, they advertised in newspapers to find wives willing to brave the harsh conditions.  And today with the advent of the internet, mail-order bride sites are proliferating offering women from Russia, the Ukraine, Kazakhstan, Uzbekistan, the Philippines, Thailand and many other less privileged countries. 
Likewise, in almost 40 African and middle-eastern countries, a go-between such as a family member or town elder arranges marriages for underage females.  In India, China and Japan a significant number of marriages continue to be arranged by family members.  It’s fascinating to note that while India has perhaps the most arranged marriages, it also has one of the lowest divorce rates of any country in the world.  This certainly suggests that the individual touch of matching personalities, interests and integrating families makes for a strong and lasting relationship.            
Today in America, love is viewed as an inalienable right.  Finding a life partner is added to people’s “to do” list along with paying the credit card bill and booking that much needed Caribbean vacation. Rather than wait patiently for Mr. or Mrs. Right to arrive, people are searching for love where they search for everything else—online.
Online dating started with America Online in the early 1990’s. In 1995 took the helm with numerous others trailing in its wake: Jdate, Yahoo! Personals, eHarmony, Lavalife and more.  While online dating sites have become great at targeting specific niche markets i.e., religions, careers, hobbies etc, there are many complaints about authenticity and safety.  In fact, reports abound of made-up profiles, false or out of date photos, and lies people have no problem typing.  Many people miss the personal aspect of “old-fashioned” dating.  So in a way, the obsession with online dating has spawned a keen interest with the more current concept of offline dating.
Instead of being introduced by the village elder, unmarried men and women today attend “singles” events, go on dating game shows, participate in reality television shows, and take part in speed dating.  Yet the most effective of all offline dating options is matchmaking.  Why?--Because people value the personal touch and want the sense of community a matchmaker can bring into their lives.  As human beings, we innately want to share our lives with another and matchmakers have been making that desire a happy and fulfilling reality for thousands of years.

If you are you interested in using a matchmaker to find your next love, stay tuned for next week’s column on Which Matchmaking Style is Right for You!

To learn more about becoming a Certified Matchmaker, visit,  and connect with @MatchSchool on twitter!