Overhaul Online Dating Blunders With A Profile Wingman


You've heard of a Wingman or Wingwoman in bars but now there is a one for online success

Nanci Kavich is the writing wingwoman - literally! As a professional online profile writer, she revamps your digital personality so it's authentically communicating the real you to prospective matches. Not only does her company Profile Wingman boost your digital dating presence but they can also be your match concierge and help find quality dates by navigating the digital dating sea for you. Nanci explained how her niche service works and how it came into existence.

1. There are alot of dating coaches and other types of services out there. What makes yours different?

Our approach is honestly. We assign each client their own personal wingman and customize their solutions depending on their goals. We have one on one service with Skype interviews - we really want to get to know you so the voice of your profile is your own.

2. How come a profile makeover can substantially change the results a person is getting? Other than better pictures, what is it about the content that is a game changer in online dating?

One of the things we talk about best practices, and we include in a profile is a call to action. For the reader to imagine themselves with our client. We are helping to take them from being 2 dimensional to 3 dimensional. We know how to walk the fine line of presenting the best you without turning people off by being braggedotious.

3. Do you have any standout success stories that you would like to share on how your service has made a major positive difference for frustrated daters?

We have several success stories but our favorite is Scott in Omaha. We helped him with his profile essay, photo selection and advised him on his emails and even what to wear and where to go on his dates. He trusted us completely and as a result, he just celebrated a 6 month anniversary with a beautiful dancer.

4. What are the top reasons for people to have frustration on online dating? Is it the site they pick? Lack of time? Or just not enough information on their profile?

The ability to articulate themselves. We feel looking for a job and writing a resume is easier than looking for a mate and writing a dating profile. Resumes have templates that are easy to follow. Dating profiles, not so much. In a resume you list your skills, accept a job and enter into a contract.. In the dating world, you're saying to someone "let's spend the rest of our lives together". We know that's a harder sell.

5. Is it common for people to be on an online dating site or various sites for a long time and still be single? I've heard of certain users who are experts on online dating because they've been doing it for years. How common is this? Isn't the point of online dating to not need it in a year since you found someone?

I think this very common because of the dishonesty in people's profiles. They talk, go on a date, and discover this is not the same person they met online. Back to square one. That's why we insist on honesty in our profiles. In this case you are presenting yourself completely and attracting the person who is accepting of that, therefore reducing your time spent online.

6. Tell me more about the Wingman Concierge Service? How do you find profiles for your clients to respond to that they won't reply to themselves?

We're more objective in choosing who is appropriate for each person. We are also better at crafting the emails as we have more experience with the writing, knowing what to say and how to say it in order to elicit a positive response.

7. Is it wise and sensible to regard online dating as a venture in personal brand marketing? At least in the beginning to manage one's expectations? The reason I ask is that I've seen people get very frustrated in online dating because they are taking it all too seriously.

You are crafting a brand, but you also need to realize that everyone has a different goal. This is why it is important to tailor your profile towards your goal including the headline, essay and photos. You will more likely attract the desired people who fall in line with your goal.

8. What are the steps involved in doing an online profile makeover? I know you interview people to get a sense of their personality and preferences, what kind of information are you looking for to help you construct an effective profile?

The first thing we start with is "what are you goals?" That dictates the voice and direction of the profile. We then try to dig deep to find their passions and life dreams so we can help the reader to visualize themselves with our client.

9. Are there any pitfalls to online dating that you have come to notice from clients that you think can be avoided? Not everyone is honest in their self-description but sometimes people online are up to more sinister intentions. How can one be safe without limiting themselves?

Be smart, realize this person is a stranger. Do not give them any information you would give to a person you just met on the street. There are some signs to look for as detailed in our blog about Catfishing.

10. Why does composing an email in response to another online dating user's message to one of your clients, help in improving that person's odds that they will find a good match? This is one of the offering in your Wingman Concierge Service.

It's as basic as starting a conversation. One needs to imagine this person is standing in front of them and speak accordingly. Say things to elicit a response. Ask questions. Comment on their profile. A compliment alone is not sufficient.

As you can see, success in online dating is about striking a balance between intentional and serious effort without trying too hard that it's like a work project instead of having fun finding a date. However, it's worth a shot. Better to have given it your best shot than a half-spirited effort in the game of love.