Engagement Ring Shopping Tips for Men


Buying an engagement ring isn't like buying clothes. The more you know, the better the results.

The last thing any man wants is to buy an engagement ring his significant other isn't 100% happy with. For the fellas with a woman that already knows exactly what she wants, the pressure isn't as great. But for those that want to make this decision all on their own to impress their sweetie, the journey from point A to point B can be challenging. But it doesn't have to be impossible!

As with any major purchase, the more you know beforehand, the better the end results will be. Men need to do their research and gain an understanding of what makes some diamonds better in quality than others and are worth the price. Believe it or not, shopping for an engagement ring means much more than just how pretty it looks.

Set or Loose?

Concerned about price point? It is important to know that even though it may seem convenient to buy a ring that is already set and ready to go, you can find an even better deal by purchasing what is known as a "loose diamond." As the name implies, loose diamonds are those without any kind of setting. Essentially, you're just paying for the diamond itself.

Whiteflash diamonds is one site that specializes in offering the best quality loose diamonds at prices that fit any budget. Some of the most notable advantages to buying a loose diamond over a traditional ring includes the following:

  • Provides a wider selection
  • Allows a person to find a truly unique diamond
  • Gives more flexibility when customizing the ring's appearance overall
  • Not limited to restricted pre-set options at the jewelry store
  • Allows a person to have the diamond set at any local jeweler

4 C's of Diamonds? Try 6!

While all diamonds may look the same to men, the reality is that each one is completely unique--and rightfully so. In your search, you may have heard of the notorious "4 C's of Diamonds: Cut, Color, Clarity and Carat Weight." However, there are two more C's that some people may not be aware of.

In addition to offering a wide range of loose diamonds, the Whiteflash jewelry store also focuses on providing educational resources to its customers. According to the company's official site, the other 2 C's are: Cut Analysis and Confirmation.

Cut Analysis

This vital C has two parts: Proportions and Performance. Proportions is the part of analysis that deals with taking the outer measurements of the loose diamond in order to predict its appearance and how it handles light. The Performance aspect entails measuring the actual light output of the diamond and then comparing those results with the established standards used to rate diamonds.


When doing a Whiteflash diamonds search, customers will quickly become familiar with the "Confirmation" part of the process, should they choose to purchase their loose diamond from the site. To ensure that the best quality is offered, the Whiteflash site guarantees its customers clear cut proof and documentation that the diamond selected is premium grade. There is even a 10-day return policy, which allows a person to physically inspect the diamond for themselves and make the final decision as to whether they are happy with their final purchase or not.

The Bottom Line

As you can see, fellas, going out and buying an engagement ring for your lady isn't as clear cut as it may seem. It may take a bit of effort but by equipping yourself with the 6 C's of diamond education, it will be much easier to weed out which diamonds aren't worth the investment and which ones warrant consideration.

Even if such a task is the last thing you want to do, taking these steps now and putting forth just a bit of effort during the shopping process will be well worth the reward when you see the smile on your partner's face when you show her the diamond that you picked out all by yourself.