Men And Gift Giving: Why Commercials Ruin Creativity

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Relationship Coach: The Best Gifts To Give Your Wife
Men will see the same Valentine's Day commercials and feel that's what his wife wants.

You know, it's 12:16 am on Valentine's Day and Coach Keith still hasn't bought anything for PG. I can bet you right now, I am not the only one. At least I have an excuse—my wife hates Valentine's Day. But do you know the real reason, why most married men in their 30's or older wait until the last minute? Blame it on SportsTalk Radio. 

According to most Arbitron ratings across the country, SportsTalk radio is usually at the top among men 25-54.

Ladies, don't be surprised if you receive gifts from Vermont Teddy Bear's Hunka Love Bear, or flowers from ProFlowers.com for Valentine's Day, since they have inundated the sports radio market with commercials the past week as the gift you want on the special day. And if he happened to miss out on ordering these products in time, you can guarantee he will be standing in a very long line at the train station, or Hallmark to make sure he doesn't come home empty handed.

In reality most men aren't sure what to buy. A man's Valentine purchase will fall into two categories. They will either go overboard trying to find the perfect gift, or just get something at the last minute.  

Men, if you really want to know what women want, here is a quote from a woman that has been happily married for 18 years. "I can't give you examples of what I would want on Valentine's Day, but on a holiday that's supposed to celebrate love, I want to see YOU in what you give ME."

So men, I hope your gift goes over well, because I know the gift you want? The one that leads to you staying up really late and receiving some really special candy.

More relationship coach advice on YourTango:

Article contributed by
Advanced Member

Keith Dent

Relationship Coach

Coach Keith

The "Coach" for all things relationships!

Location: West Orange, NJ
Credentials: CLC, MS
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