6. Older women realize the importance of sex in a relationship. She may have been in a marriage where sex was withheld. She won't use sex as a bargaining chip or to try to get something materialistic from the younger man. Cougars know the psychological and physical benefits to regular sex.
7. It's flattering to the younger man that a hot older woman finds him desirable. It's a challenge to be with an attractive, sexy older lady who is physically fit and keeps herself well groomed. She has the time to take care of herself since her children are older and less dependent.
8. Older women enjoy teaching their eager younger students. They know when to be dominant and submissive. The man senses this knowledge and power, which is very stimulating. The older woman will buy books, lingerie, sex toys, candles and wine to set the mood.
9. Older women have confidence in their bodies and sexual prowess. This is a huge turn on for men who may have been with young girls who are just learning the ropes. The younger girls may be self-conscious and uncomfortable talking dirty in bed. Older women are spontaneous and comfortable being naked.
10. Older women aren't afraid of communicating. The younger man will know exactly where he stands with her. She won't play mind games with her younger man by not answering her phone. She will approach a man in a bar and not wait for him to make the first move. She will indicate what she wants from the relationship. She will openly share her sexual needs and desires. She isn't worried about losing the man if she expresses herself.