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OkCupid Launches "Crazy Blind Date" Mobile App

Love

Ten million photos have disappeared on OkCupid today for their Crazy Blind Date mobile app launch.

Do you think love is blind and that online dating profile photos may not matter?

So does OkCupid, as they've proclaimed today "Love Is Blind Day" in conjunction with the launch of their mobile app, "Crazy Blind Date." If you log on to your OkCupid account today, don't think there's something wrong with your computer. Today, all ten million photos on OkCupid will find their profiles a bit naked, as all of their members' photos on the site have been removed. The goal is for people to make dating decisions and connections based on everything but your photos.

Sam Yagan, founder co-founder of OkCupid says, "People will say that Crazy Blind Date is too crazy." He adds, "But for a whole generation of young singles, it's going to be a great adventure and a great complement to traditional online dating."

When online dating site eHarmony started 12 years ago, matching couples did not include photos. Are we going back to basics and common interests? Isn't the photo usually the most important part of your profile?

By using the Crazy Blind Date app, singles will pay on a per-date basis, based on the quality of the dates and users are encouraged to share their dating stories with the hashtag of #CrazyBlindDate on Twitter.

Don't worry, all of your photos will reappear on OkCupid, while you're busy scheduling dates with others that you connect with on the new mobile app. The app is available on iPhone and Android.

Do you think photos matter? Are you ready to go on blind dates with someone who you don't know what they look like?

Your comments are welcome.

Julie Spira is a leading online dating expert and bestselling author of, The Perils of Cyber-Dating: Confessions of a Hopeful Romantic Looking for Love Online. Visit CyberDatingExpert.com, where you can share your online dating stories and follow @Juliespira on Twitter.

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