According to USA Today, a new study by John Cacioppo, a psychologist and director of the Center for Cognitive and Social Neuroscience at the University of Chicago, reports 35 percent of marriages now start online. Today, singles are relying on the web more often to meet and mingle including online dating sites, social media, chat rooms, instant messaging, etc. And it's working!
As a dating coach for women over 40, here's what gets really interesting for me: After surveying more than 19,000 people who got hitched between 2005 — 2012, researchers discovered that those who found love online are slightly happier and not as likely to split up as couples who met through other methods. Cacioppo thinks "dating sites may attract people who are serious about getting married."
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On the flip side, other researchers claim that since eHarmony commissioned the research, there may be a conflict of interest in coming to these conclusions. Eli Finkel of Northwestern University said the study is impressive, but expressed concern over the fact that the survey was sponsored by a group who has an "incentive to tell this story."
Let the researchers squabble over those details. The main take away from the new study is that more and more, people are finding love online! The web is undeniably a results-producing resource for jump-starting your dating journey!
If you have been holding off about posting a profile or building up your social media presence, I'm hoping this news pushes you to get moving. There is no faster, cheaper way to launch your love life then by getting online. And, if you have been online, but not getting the results you want, hang in there. You might need to tweak your profile, change how you contact prospects to entice a conversation or post better photos. Let me share a few basic guidelines to improve your online dating experience:
1. Keep your profile short. There's no need to tell every detail about your life. Share some interesting particulars that set you apart from others on the site.
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2. Talk about what you want (not what you don't want). Singles spend too much time talking about what they don't want. That doesn't make a good impression! Talk about what you do want in a partner to make a good impression. Keep reading...
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