I'm not sure if I believe in love at first sight. But lust at first listen of a playlist? Definitely.
For me, a guy's musical taste can be about as swoon-worthy as charm or Ryan Gosling's abs. Music's always played a big role in my love life — from what initially draws me to someone to what keeps us connected throughout the relationship. And it turns out, I'm not the only one who finds music desirable.
Volunteers listed to 60 clips of music that they had never heard before while connected to an MRI machine. Watching the scans, scientists found that the nucleus accumbens, the brain's reward center, lit up when the subjects liked the song, similar to what happens when people have emotional or sexual stimulus.
In fact, the brain activity in each participant was the same when they listened to the music that they ended up buying, even though the songs they bought were all different.
"What makes music so emotionally powerful is the creation of expectations. Activity in the nucleus accumbens is an indicator that expectations were met or surpassed," said Dr. Valorie Salimpoor, who led the study.
The study didn't mention what happens when we have sex while istening to good music. Only one way to find out.
What do you think? Is good music as good as sex?
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