Traditionally, advertising on a billboard was the way to go to get your message out to the masses. But now, a new and unique way of branding is on the rise, using the human body as a billboard. According to Dareh Gregorian of the NY Post, Margarita Dominguez, a classical pianist, has a side business as a human billboard. He coined the phrase Bill-bods, which has become somewhat of a media wonder, taking off when the story appeared on WPIX-TV in New York.
Margarita, who has played at Carnegie Hall and Lincoln Center, is renting herself out to sponsors and party planners who can use her body as a billboard. I met Margarita at Da Marino's, a piano bar in NYC, playing a classical piece of music one night and we struck up a conversation. The idea of using the human body as a billboard came to her two years ago while she was modeling.
She says, "When I am in body art people go crazy ...
Read the rest on Huffington Post Weird News: Bill-bods: Using Hot Bodies to Advertise Your Brand (NSFW)
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