Study: Men Value Love 60% More Than Sex

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Study: Men Value Love 60% More Than Sex
Men who are looking for love pay more on a first date than those hunting for a hookup.

There's a new survey out of Los Angeles that claims men would rather pay for a date if they knew they were headed for true love, which means maybe, as the LA Weekly puts it, we need to give guys just a little more credit. Win $550 Worth Of Luxury Goods From Henri Bendel!

The results of this survey were announced by WhatsYourPrice.com, a dating website where users can buy or sell first dates and you can "date generous people." Here, the value of love was determined as the price paid for a first date by men looking for a long-term relationship, while the value of sex was determined as the price paid for a first date by men looking for a short-term relationship.

So what did researchers find? They found that men value love much more than they value sex, paying $73 for "casual or no-strings-attached relationships," $121 for casual-track dates, and $194 for "the full-on, falling-in-love" relationships. Women Lose Sleep Over Finances, Men Don't

"We often hear the stereotype that men value sex and women value love," said WhatsYourPrice.com CE, Brandon Wade. "Our online dating study shows this stereotype is wrong. In fact, men value love more than sex by over 60 percent."

Yet, even though men who value love are more likely to foot a bigger bill, they don't go on as many dates as their casual or no-strings-attached counterparts. The online study found "men seeking only casual or no-strings-attached relationships were more serial daters, more prolific" and paid twice as much for their online dating experience.

Are you convinced that men value love more than they value sex?

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