“We approach our products the way we approach our relationship: with balance,” says Andrew Goetz, who cofounded the two-year-old hair- and skin-care line Malin+Goetz with his partner of twelve years, Matthew Malin.
The unisex product line is divided into dissimilar pairs (say, an astringent shampoo with a nourishing conditioner) that balance each other—a philosophy grounded in the founders’ experience as an opposites-attract couple.
In what ways are they different?
“In what ways aren’t we?” says Malin, laughing. When the pair moved in together, Malin worked as a buyer for Barney’s and brought loads of grooming products home, whereas Goetz used one bar of Neutrogena soap to shave and wash his face, body, and hair. This tug-of-war between excess and minimalism led to a streamlined 19-product collection suited for all skin types, from oily (Goetz) to dry (Malin).
The products feature fresh scents (like bergamot, eucalyptus, and cilantro) that work for men and women. Free of dyes, arti?cial fragrances, and detergents, they won’t irritate sensitive skin. Plus, they look stylish in your shower—the sophisticated, apothecary-label-inspired packaging landed them a spot in San Francisco’s Museum of Modern Art.
The Manhattan ?agship store is a product hound’s paradise. No, the darling bulldogs—Bob (English) and Junior (French)—aren’t for sale, but the best-selling cleanser, moisturizing-yet-kissable lip balm, and new fragrance line (scents that “layer” well, whether worn together on a single body, or separately on two) make excellent consolation prizes.
Malin+Goetz may be gaining buzz in America, and eyeing Europe and Japan, but the founders have their priorities straight. As Malin says, and Goetz agrees, “If the relationship had to be sacri?ced, we would give up the business.”
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Available at Barney’s and select Sephora locations. Check malinandgoetz.com to shop online or ?nd additional stores.